Overview

Background

Puck helps recruiting teams build relationships with candidates through automated outreach and authentic employer branding. The Talent CRM is the hub where these relationships live and grow.

Recruiters often lose track of promising candidates. Contact info goes stale, conversations get buried in email threads, and when a new role opens, teams start sourcing from scratch instead of tapping their existing talent pool.

Talent CRM sketches in 2 rows

Problem

Candidate data was scattered and stale. Recruiters sent manual one-off emails instead of coordinated campaigns. Finding past candidates who might be perfect for new roles was nearly impossible.

Opportunity

A centralized talent pool with enriched profiles, powerful search, and automated engagement could transform how teams nurture candidate relationships.

3 Columns of screens of the Puck Talent CRM interface

Solution

Designed core experiences including: talent pool search and filtering to surface the right candidates, meaningful profile cards with enriched data, and an intuitive campaign builder for automated drip outreach. Together, these help recruiters deliver the right message to the right people.
Other notable improvements include a more flexible content page editor, new hiring team quotes and updated podcast editing pages, and components improved for better accessibility and usability. These improvements help recruiters create reusable content that excite candidates about the job they are applying for.
2 Columns of screens of the Puck Talent CRM interface

Impact

35% increase in hiring speed

94% completion rate on audio clips

Reduced time spent on manual outreach

Better candidate engagement through personalized campaigns

Role

Senior Product Designer owning search/filtering, profile cards, and campaign builder design.

Team

Collaborated with Product Manager and engineering to balance powerful features with ease of use.

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